>most people just don't give a damn about losing their rights.
That's because they don't believe that they are. They are in full dependency-mode like a child blindly accepting whatever the parents tells them because it is comforting and familiar. They are trusting that the government will inherently respect their rights as they have been conditioned and accustomed. They will not fight for their rights until they realize they HAVE TO fight for them because it's always just been assumed that they are protected and inalienable.
They WILL give up freedom for security. They always do because it takes less effort to just give in then it does to fight.