Psychologists have declared Purple is the latest color of calm and respect. That’s why airlines like Delta and United are changing their long standing uniform colors from their traditional red and blue respectively to purple. That’s also why many ties and other clothing accessories are coming out in purple.
Dear My Ass: From United’s web site. That’s WHY the Clintons are wearing purple - to try to project respect since they don’t deserve any on merit .
Why are we introducing purple?
As Travel & Leisure recently reported in an article about our uniform designs: “The addition of purple is no accident. Of all the color wheel, purple tends to be perceived as the most trustworthy color. Purple also brings up subconscious connotations of bravery, luxury, and wisdom.”
Purple is the perfect combination of the stability and calmness of blue and the energy of red. It pairs well with blues and complements a variety of different skin tones and hair colors. This combination of blues and purples helps to create a renewed look and a more timeless brand identity, and the pairing of the two “cool” colors will also begin creating more soothing environments that de-stress the travel experience.