Rebecca Minkoff Extends Its RFID System Beyond the Store

BY CLAIRE SWEDBERG

By adding a QR code to each of its luxury bags, the New York fashion retailer is enabling shoppers to access content after they make a purchase, as part of theDigital Emotional Intelligenceoffering from Avery Dennison RBIS and EVRYTHNG

https://www.rfidjournal.com/rebecca-minkoff-extends-its-rfid-system-beyond-the-store

This post is for the shill claiming it’s just used for inventory