It's something witchy / satanic. And I bet it isn't just her, but a room full of reconcilable people. NY police said they had to leave the room to throw up. So I would guess it involves some sort of blood ritual….
Showing it to mass public….well they could see everything up to anything murderous or pedo or sexual. The public would then have to rely on the police to tell them what is on the bid.
Q clues indicate something sick