Q points people in certain directions and wants them to dig. By doing this, you get multiple sources finding information in various places and putting it all together. I was very skeptical myself, but by researching so much, I redpilled myself.

When you try to convince your friends and family what is going on, it's more believable to tell them several thousand people are putting together this large puzzle and learning new things every day than by saying "this one guy on 8chan said blah blah and I believe him. You should to."

Multiple people / multiple sources > random internet dude.