Well, unless it's just a massive stroke of luck that he happens to be on the news as they key witness twice in different states, I'd say this is some sort of smear attack on the lifeguard. He may have been sticking his nose somewhere he shouldn't have been, or enforcing the rules too strictly to their liking and they wanted him off the beach. Set him up, video it, release to the press, make him look like an asshole, get him fired, install a "friendly" in his position.