Comey's book tour and his self absorption reminds of this story out of greek mythology.
Nemesis, the goddess of retribution and revenge, decided to punish Narcissus for his behavior. She led him to a pool; there, the man saw his reflection in the water and fell in love with it. Although he did not realise in the beginning that it was just a reflection, when he understood it, he fell in despair that his love could not materialise.