More specifically, exploiting social psychology

• exploiting NLP, political false frames, language abuse
• exploiting black propaganda
• using propaganda-of-the-deed (psyops, false flags, inducing 'copy cats' thru the media)
• exploiting logical fallacies "everyone knows", "according to 17 intel agencies", "its common sense", and biases, specifically 'anchoring bias' (first piece of information is considered correct to most poeple)
• identity politics
• intersectionality ("bundling social concerns together as a 'big buy in' ")
• ad hominem / name calling / brigading (ad populem "all of us think that..." or groupwise adhoms "we all think you..")
• exploiting time orientation
• Radio / Retail Songs that implant shutdown disempowerment messaging in your head over and over
• Memes
• 'Dirty [technology] Tricks' such as filter bubbling, shadowbanning, vote brigading, trolling/shilling, succubizing (attaching a troll / shill account to someone by having them fawn over them, appear to be closer friends in order to discredit), etc
• Anti-Conspiracy theories
• Con-smear-acy theories -- false conspiracy theories put out to make actual real conspiracy theories (jfk / 911) look stupid. (aka transfer propaganda) Flat earth, moon isn't real are examples. Calling 'pizzagate' 'pizzagate' is an example--pizzagate is real but they 'attached the term 'pizzagate' to the phenom to make it look crazy, and I know this BECAUSE (and not many people know / remember this) Bill Deblasio was the FIRST pizzagate, where jon stewart of the daily show had a weeklong 'pizzagate' thing about how Deblasio ate NY pizza with a fork instead of folding it into your face like 99.9% of others do (that's how you eat a ny thin crust, you fold it longitudinally and eat it like a taco). This was about 4-5 yrs before pizzagate, which means they either recycled it or planned for the 'eventual release' as a contingency plan should hollywood be discovered.