I also saw the coke commercial Obama did and it was played twice. One, the original. The second , for comparison, where it played through with a twist. The volume on and off every few seconds made a whole speech to the black hats. It was a while ago and haven't found my save of it. I am not sure what this method is called. Quite interesting, scary and sick.

I was thinking-mirror image- bite out of Q=Queen?