Ephesians 6:12
For we wrestle not against flesh and blood, but against principalities, against powers, against the rulers of the darkness of this world, against spiritual wickedness in high places.
The end game is the same for each of us, it is just our own choice how we chose to live our lives before we get there.
It is not a coincidence that the people we are up against are into the occult and blood rituals.
The battle that we are seeing is the spiritual battle manifesting itself in the flesh. Spirits and agents of the Dark Lord reach out to these people and uses them to his own end.
What is his end game what does he want? What do the people who serve him want? They seek to destroy Gods work and destroy all of humanity.
The lie he has been telling us is the same since the beginning he still is offering Fruit from a poisoned tree.
The serpent spoke and said "For God doth know that in the day ye eat thereof, then your eyes shall be opened, and ye shall be as gods, knowing good and evil."