Sorry * meant “cite”
Email blasts should contain 25-50 word leads (snippets- ie: photo, headline- 1 paragraph then …) that “continues” on a website.
Also- what if we limited the full text to the 150-200 words and then provided links to “dig” further thru the article.
Like dynamic text links in the story itself or perhaps after?
Ps. Love this work- looks very professional and would work very well in print or as a PDF for an email.