Anonymous ID: b4bb56 March 28, 2022, 4:14 p.m. No.15966390   ๐Ÿ—„๏ธ.is ๐Ÿ”—kun   >>6432 >>6547 >>6620 >>6857 >>6907 >>7003

Pfizer and BioNTech go to Hollywood with splashy Oscars sponsorship

 

Oscar-winning actor Will Smith slapping comedian Chris Rock made the biggest headlines out of the Oscars Sunday night. But the sponsorship from Pfizer and COVID shot partner BioNTech was for the pharma marketing world a bigger moment.

 

The vaccine-making pair, which teamed up two years ago and produced the worldโ€™s biggest-selling product last year in Comirnaty, their COVID-19 shot, joined forces again to sponsor the biggest night in Hollywood.

 

โ€œPfizer and BioNTech are proud to support the Oscars, and we are heartened to see the film industry gather in person and alongside fans to celebrate the talent and artistry produced during the past year,โ€ a Pfizer spokesperson told Fierce Pharma Marketing.

 

https://www.fiercepharma.com/marketing/pfizer-and-biontech-take-hollywood-they-sponsor-oscars