It lost almost 10% on the day of this release this release.
CEO Tim Cook issued a letter today, revising guidance for the company’s Q1 fiscal results. Per the letter, revenue has been shifted from an initial projection of between $89 billion and $93 billion to $84 billion. The note highlights a number of reasons for dropping the number, including, perhaps most notably, lower than expected results in emerging markets.
“While we anticipated some challenges in key emerging markets, we did not foresee the magnitude of the economic deceleration, particularly in Greater China,” Cook says in the letter. “In fact, most of our revenue shortfall to our guidance, and over 100 percent of our year-over-year worldwide revenue decline, occurred in Greater China across iPhone, Mac and iPad.”
Apple has invested a lot of future growth in markets like China, and a series of factors have made for disappointing results. Among them a slowed economy and tensions with the U.S. spurred on by tariffs that many believe will spur on a full-fledged trade war. In March, Cook told the press that he took up the issue of U.S. China relations directly with Trump. China is not the only emerging market that has been an issue for Apple, however — India has also been a tough nut for the company to crack.
https://techcrunch.com/2019/01/02/apple-lowers-guidance-on-q1-results/
cap 1 is the sales decline in china -27% when it released those earnings
ty for that info. Always appreciate what you pf's do. can't do much with my machine or would be there with you
or
They own POM as well
“POM Wonderful” is a brand of pomegranate juice. It is manufactured by a company owned by Linda and Stewart Resnick, California billionaires who pretty much single-handedly created a multi-million dollar market for pomegranate juice where none existed before. Or, as LA Times columnist Michael Hilzik wrote,
It has long been clear that the most wonderful thing about Pom Wonderful pomegranate juice is the spectacular marketing skill that persuades consumers to fork over their hard-earned cash for a liquid that sells for five to six times the price of, oh, cranberry juice.
He’s right about the expense: a daily 8 oz. dose of POM Wonderful juice costs about $780 annually according to a recent Federal Trade Commission case, which we’ll get to soon.
https://sciencebasedmedicine.org/pom-not-so-wonderful/
If they sold Dfly at bargain price then it matters to who and at what price. That info will not be available in that report.
A common tactic for many company's is to do much in the forex markets to produce results.
That is the foreign exchange contracts or currency swaps. They used that in a big way according to the 10-Q and it is virtually impossible to trace the flow of that and tie it back to any reasonable action in the report.
The derivative assets from a prior post suggest they have done much in that area as well. Basically creating paper and throwing it at it's balance sheet to mask whatever real transaction(s) they are doing.
This is loosely tied to the DTCC digs regarding financial record keeping of all the transactions that occur in and around wall-street. They never kept up with the amount of recording that was required by law to do. So the system took FULL advantage of it.
They all do this is one way or another.
yours?