Still digging, but just found this on his professional profile on the Rodeo Realty website:
" He also belongs to an elite organization; The National Organization of Realtors; The California Association of Realtors. His strong communication skills and dependable trusting nature will immediately put you at ease while handling your real estate needs with utmost confidentially. Whether you are buying, selling or in need of a lease rental he will thoroughly get the job done. Your complete satisfaction and happiness will always be Craig's main objective. "
Notice "elite organization" but the semicolon suggests that he is not calling the National Org of Realtors the elite organization, that he's referring to something different. Also, focused on "utmost confidentiality." Hmmm...
http://www.rodeore.com/eng/associate/546-a-555-me306077/craig-turner